THIQAH | Case study of Maroof

Maroof

18/09/2022

PRESS
Commerce

As an integral part of its reason of existing, THIQAH always aims to uplift the experiences of its clients through digitization, for them to flourish and adapt to the constantly changing market and consumer needs.

A partnership between the Ministry of Commerce and the Ministry of Human Resources and Social Development in the Kingdom of Saudi Arabia was witnessed, which resulted in “Maroof” initiative. We, at THIQAH, were assigned to handle, assess and deliver “Maroof”, a new and useful service conceived to assist small business owners in kick-starting their entrepreneurship journey, by authenticating the store owners’ presence through the platform.

It is clear that, as days pass by, the world is relying in a greater amount on e-commerce rather than on the conventional way of operating in business. Also, it is widely known that successful e-commerce platforms require accurate monitoring, reporting, assistance, and improvements. Besides being a project that will highly authenticate the buying-selling processes among buyers and sellers across the Kingdom of Saudi Arabia, the main goal was to build trust between business owners and “Maroof”. In addition, “Maroof” offered the clients who have already had a buying-selling experience with the store the possibility to rate their overall experience, in a way to generate more credibility.

As an outcome, it makes us proud to state that more than 40,000 stores and business owners are now using “Maroof” as an authorized channel to build and foster trust with their clients, thus, leading the way to deliver top-notch services that create tangible impactAs an outcome, it makes us proud to state that more than 40,000 stores and business owners are now using “Maroof” as an authorized channel to build and foster trust with their clients, thus, leading the way to deliver top-notch services that create tangible impact.